Business Development Manager

Wigan, UK PERMANENT Packaging
  • Salary Type: ANNUAL
  • Pay Rate: £55,000.00
  • Salary: £50,000.00 - £60,000.00


Page 1 of 2

Job Description and Personal Profile / Pack




Revision Level: 1 Date: 17/07/15


Job Description

Reports to: Plant / Regional Sales &

Commercial Manager

Department: Commercial & Marketing

Functional reports:


No. of team members organizational dependency (Unit, Plants, Departments,…)


No. of team members reporting directly to him/her


The role To maximise SPK market position and sales growth by identifying new business opportunities, negotiating and closing business deals with new customers.

Tasks / Functions / main responsibilities:

 Apply Group Policies: Equal Opportunities, Environment, Quality and Health & Safety.


 Prospect for potential new clients to ensure a robust pipeline of new business opportunities, by establishing, developing and maintaining business relationships with these potential customers that will generate new and profitable business growth for SPK

 To manage with his/her Plant/Regional Sales and Commercial Director the final commercial and contract negotiations for his/her major deal opportunities.

 Maintain working, buying and market platforms and report monthly sales dashboard, new business success, sales in new products or services.

 To help building our Value Added Proposal for each of our potential new customers.

 Participate as an executive member in the plant/regional sales meetings.

 To define the annual sales budget for his/her assigned market.

 Follow and sustain the Group´s Management System relating to sales and commercial activity (SSS, GPOT, SDS, SDP,…)

Saica Sales System (SSS)

 To implement in his/her daily business activity the SPK sales approach described in the SSS manual.

 Comply with the communication and reporting procedures defined within the commercial & marketing organization for securing a perfect alignment with all SPK stakeholders. Use the business information systems of the company, to ensure maximum reliability of reporting for sound decision making.


 To positively impacts the performance of his/her activity by developing fit-for-purpose customer driven projects in coordination with the innovation community.

 Maintain and coordinates the relation with the National Development Center (NDC) for his/her business segment and actively reports innovation requirements for his/her business scope.

Sales Team Capabilities

 Lead the definition and implementation of the induction training needed for all new members of the SPK sales team that are linked to his/her assigned market responsibility.

 To actively participate in his/her own training program definition and implementation, supporting new training initiatives and reporting any detected skills that would need to be reinforced for his/her own benefit.


 Thoroughly understand the competitive landscape including performance, features, pricing, customer satisfaction, and future trends related to his/her assigned potential customers. To share this knowledge back to the business for helping in the definition of the best fit-for-purpose Value Added Proposal for these potential customers.













Page 2 of 2

Job Description and Personal Profile / Pack




Revision Level: 1 Date: 17/07/15


Recommended Personal Profile

Academic qualifications  Diploma in Business / Marketing or technical area.

Professional experience  3-5 years of sales management in SAICA PACK or in the industrial consumer goods sectors.

 2 years managing sales teams or National Accounts.

Specific training: detailed in specialised functions

 Master in Sales / Marketing.

 Micro-economics (balance sheet, P&L account, etc)

 Computing

 Sales and Negotiation Techniques.

 Team Management, Leadership.

QSE knowledge/training  Basic QSE training in his/her plant

Language skills 1 None, 2 = Basic, 3 = Intermediate, 4 = Fluent. 5 = Bilingual/Mother tongue

English 1 2 3 4 5



Performance And Productivity KPIs



-Volume vs Budget and/or n-1 -Margin vs Budget and/or n-1

-New Business Generation vs Budget and/or n-1

-Number of Calls -Number of New Business Calls

-Number of Enquiries & Conversion Rate -Number of Projects launched & Conversion Rate


Skills for the Position

Health and Safety

Client Orientation


Commitment to SAICA


Analytical Thinking

Innovation / Initiative

Impact and Influence

People management and development

Strategic Vision


Additional skills

Creative person, orderly, capacity for leadership and benchmarking sales.

Able to organize projects and have a medium-term future overview.

Able to manage team in a matrix structure.



Interested? Get in touch

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